Internet Marketing 101 - Marketing Strategy From a Young Web Guru

Do you own a website? Are you about to step into the world of Internet marketing? It's so simple to monetize your website, if you have the right help, that is. Do you know what are the ways to attract massive number of visitors to your website? What are the important steps to building a successful website that brings in streams of cash month after month?

1) Build a successful e business website.

2) Optimize your website to receive tons of visitors from the search engines.

3) Monetize your website with the latest strategies: Adwords, Pay Per Click Marketing, Email Advertising, Affiliate Marketing, etc.

Positive:

The things I like about this book is that all the strategies is spelled out in an easy to understand manner and in simple to understand language. It also discusses ways to avoid the common errors and pitfalls that many web marketers make (This is invaluable!). It can serve as a great basic textbook if you're looking for ways to monetize your website because it covers a broad range of subjects.
Neil approaches the subject of Internet marketing from an economist point of view, as he comes from a background of business, which is also invaluable.

Negative:

Verdict:

It would be a great guide if you already have a business or a website to market. Some of the strategies presented in the book only require minor tweaks on your website and you'll be seeing improvements immediately. I definitely recommend it, as I've mentioned, for those with existing business or website.